Gift returning 101 in era of stricter return policies

For many, the after-Christmas ritual of gift returning is almost as much of a tradition as taking down the tree and packing away the stockings.

Whether it didn’t fit or was the wrong color, or is just not something you have any use for, returning it to the retailer can seem like a bit of a hassle.

There is a reason why merchandise returning may be getting more complicated: return fraud.

Customer Growth Partners, a retail research firm, says consumers are expected to have returned $62 billion in merchandise during November and December. Return fraud will cost stores $2.2 billion. Usually the fraud is perpetrated by those who steal items and then return them to get refunds.

What all of that means to consumers is that some stores are tightening their return policies. Identity verification has become more important to retailers as they attempt to deal with the problem.

Some stores have shortened the window of time during which they accept returns. Others are cracking down on which items they will allow to be returned.

Here is some advice from the Better Business Bureau to aid you if you’re among those who need to exchange a gift:

▪ The paper trail. Hopefully whoever gave you the gift also gave you a gift receipt. If they did not then you will need to ask them whether they still have it.

The importance of having a receipt cannot be overemphasized. Keep it in mind for your future gift giving and do your friends and family a favor by including gift receipts. Sure, a few stores may still accept items without paper proof of purchase, but they are decreasing.

▪ Proof of identity. Stores usually ask to see photo ID these days as they try to discourage return fraud. Also, when returning an item that you bought, have the same credit card with you that you purchased it with.

▪ Be informed. Know the store’s return policy regarding issues like length of time during which you can make a return and whether they will give store credit, cash or credit your card. Get the information over the phone, online or read it posted on-site at the store. Check on restocking fees, which can be as high as 25 percent of the purchase price.

▪ Don’t disturb the original packaging. Especially with electronics, it is vital that you return it in the box it came in, preferably unopened. Broken seals can spoil the deal on returns.

▪ Sale items may have a different return policy. Some merchandise that was bought on sale cannot be returned so be prepared for unhappy news.

▪ Keep tags on clothing items. Especially important is the item number and bar code.

▪ Timing counts. Try to visit the store at a time when it is less busy to avoid long lines and frustrated employees.

▪ Be kind. Rudeness is never justified and can in fact work against you. Store employees appreciate politeness and may respond more attentively and go the extra mile for you if you are respectful.

Dealing with gift returns may not be fun, but it can at least be more efficiently transacted when you keep the above tips in mind.

This story was originally published January 1, 2016 at 10:46 AM with the headline "Gift returning 101 in era of stricter return policies."