K-Stated

Economic study finds K-State athletics generates $428 million in annual economic activity for state

The Kansas State football team prepares to take the field at Bill Snyder Family Stadium.
The Kansas State football team prepares to take the field at Bill Snyder Family Stadium. The Wichita Eagle

Ever wonder how much money K-State athletics generates for the state of Kansas?

A study by Angelou Economics provides the answer: $428 million annually.

K-State released the findings Thursday.

Other pertinent numbers revealed in the study include:

▪  An estimated 4,075 jobs have resulted from K-State’s athletic impact across Manhattan and the state.

▪  Approximately 428,000 people visit Manhattan each year for K-State sporting events.

▪  The average visitor spends $289 while in Manhattan for a K-State game.

▪  Fans spend $42.5 million annually at hotels while supporting the Wildcats.

▪  Fans spend $42.1 million annually at restaurants while supporting the Wildctas.

“We set out to exhaustively study ourselves this summer on various fronts,” K-State athletic director John Currie said in a statement, “and this study from Angelou Economics paints a solid picture of the overall value and impact K-State Athletics has on the local economy.”

Kellis Robinett: @kellisrobinett

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