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Cost of TV ads for Senate, governor’s races neared $16 per vote

“Candidates, parties and groups ran at least 30,700 TV ads in the Kansas U.S. Senate race” as of Nov. 3, reported the Center for Public Integrity. The spending on such ads related to Sen. Pat Roberts’ race hit an estimated $13.2 million, or $15.62 per vote cast last week. In the governor’s race, TV ad airings topped 33,900 and an estimated $13.5 million, or $15.92 per vote cast Tuesday. Of course, much more went for mailings, robocalls and other media. There was no tally of voters who would have preferred to pocket the cash than endure the ads. – Rhonda Holman

This story was originally published November 7, 2014 at 6:07 PM.

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