Go Wichita to host community brand meeting

Go Wichita Convention and Visitors Bureau is hosting a public meeting to review the results of a community brand survey at 5 p.m. Monday at the Downtown Development Corp., 507 E. Douglas.

The goal of the survey was to find a strategy to market Wichita, not just a logo or slogan, said Susie Santo, president and CEO of Go Wichita in a news release.

Go Wichita’s goal is to have a “brand blueprint” for the community completed by the end of the year.

Go Wichita Convention and Visitors Bureau announced in September that it hired Believable Brands, a California-based consulting firm, to launch a marketing campaign for the city of Wichita.

This story was originally published November 7, 2014 at 5:37 PM with the headline "Go Wichita to host community brand meeting."