A former manager of the Orange Leaf Frozen Yogurt near Central and Greenwich is opening a new eatery in the same space.
Alesha Thach is opening Pippy’s in March at 11414 E. Central.
Initially, it will be known as Pippy’s Frozen Yogurt, but it won’t stay that way.
“We’re looking to grow,” Thach says. “We don’t want to be limited.”
Premium content for only $0.99
For the most comprehensive local coverage, subscribe today.
That’s partly why she didn’t continue the Orange Leaf franchise.
Thach says she wants to offer more than yogurt. That may be specialty coffee, sandwiches, gelato or frozen drinks.
“Orange Leaf is very limited in what you’re allowed to do,” Thach says.
“Frozen yogurt is more of a fad,” she says. At Orange Leaf, she says, “We saw a decline in business.”
Orange Leaf closed in November.
Thach says there will be comfortable seating and a kids area at Pippy’s.
“We want to make it really family oriented,” she says. “There will be a lot of lounge seating.”
Thach says she likes that she won’t be paying franchise fees to an out-of-town company.
“We like the localized hometown feel,” she says. “We want to give back to Wichita.”
The business is named for Thach’s husband, who is Vietnamese and Cambodian. His name is Sophiep, but he’s known as Pip.
“I was like, no, I don’t want to have to deal with your ego on this,” Thach says.
She relented for several reasons, she says.
“It’s fun to say,” Thach says. “It’s really catchy.”
Besides, she says, “Alesha’s didn’t sound good.”