Sydney Sweeney Poses in Mint Green Bralette for New Lingerie Launch

Sydney Sweeney is showing off her figure with a new lingerie launch.

Sweeney, 28, announced on Thursday, July 16, that her lingerie label, SRYN, dropped their newest collection Small Town Girl. The capsule includes three pajama pieces and a mix of 5 bralettes and underwear.

"Are you a small town girl? 🫶🏼," Sweeney wrote via her Instagram on Thursday. "New drop out now @syrn 🩷💚."

Alongside the reveal, the actress posed for several photographs in the green (Mint for You) First Base Scoop Bralette and Back for More Boyshort (Mint for You) paired with the Better on You Pants layered over in pink (Macaron Stripe).

In one image, Sweeney looked relaxed as she held her phone in one hand and placed her other arm on the kitchen countertop of what appeared to be an RV. Sweeney fixed her gaze off into the distance, with her long blonde hair styled down in loose waves. In another pic, Sweeney placed both arms on her hips as she stared directly at the camera.

Sweeney made headlines in January when she announced the launch of her own lingerie brand.

"The secret is finally out… say hello to @syrn 🤍," she captioned a series of photos of her modeling in the underwear. "This is lingerie you wear for YOU, no explanation, no apology," she added. "SYRN is coming for you on 1.28 sign up now for early access at SYRN.com. There's soo much more I can't wait to show you. Xoxo, Syd."

While celebrating the drop of her new brand, Sweeney opened up about her decision to create a lingerie line.

"I was in the 6th grade with DDs. I hated the bra I had to wear," she told Cosmopolitan at the time. "When I bought my first cute bra that actually fit, I wore it to pieces. Designing for different bodies is a huge part of SYRN."

Sweneey added that she wanted to "create a place where women can move between all the different versions of who we are."

"I love working on cars, I go water skiing, I'll dress up for the red carpet then go home to snuggle my dogs. I'm not one thing, no woman is," she said.

In the Euphoria star's eyes, "SYRN is about confidence without pressure, feeling sexy, powerful, soft, playful, or all of the above, depending on the day."

"As the sole founder, my vision was to create something that lives in real life and doesn't hold anyone back," she told Elle.

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This story was originally published July 16, 2026 at 12:08 PM.