Freddy’s Frozen Custard & Steakburgers has had a fair amount of national attention, such as the time former Illinois Gov. Rod Blagojevich stopped at a Freddy’s on his way to prison and the chain landed on the front of the Wall Street Journal.
“That was our biggest one, and we were above the fold, by the way,” says Freddy’s partner Scott Redler.
Now, the Wichita-based chain is going to be featured on the Saturday morning “Fox & Friends” show on Fox.
“What they’re doing is recreating the classic drive-in,” Redler says.
Three other food-related companies also will be on throughout the morning. Redler likely will be interviewed between 8 and 9 a.m. Central Time, but Freddy’s food will make other appearances on the show, which is from 6 to 10 a.m.
“They’re having a blast,” Redler says.
That’s even though there’s only one comfortable seat for the driver and a small jump seat for a passenger.
“Can you imagine sitting on a little jump seat for 20 hours?” Redler says.
There aren’t any Freddy’s food trucks in Wichita, but there could one day be.
“We discuss it about every month,” Redler says.
The “Fox & Friends” show is Freddy’s first foray into New York.
“Or on an island for that matter,” Redler says.
“We have some interest up here,” he says of potential franchisees. “We’re talking to some people, but it’s a process.”
For now, Redler is content with simply appearing on the show.
“We’ve never done a show with this type of magnitude and exposure,” he says. “We’re very excited.”