A retailer who literally drives customers to other people’s stores may seem like he’s setting himself up for failure, but 2 Attics Antique Mall owner Kirby Melugin says it’s actually a business move.
He’s doing once-a-month chartered tours to Pawhuska, Okla., which is where Food Network personality Ree Drummond’s Pioneer Woman Mercantile is.
The bus tours leave from Melugin’s Park City store – before it even opens, and then returns after it’s closed – and also take guests to other stores, galleries and tourist sites, such as a museum and a preserve, near the Mercantile.
Melugin says he’s already made the first trip, which takes almost two and a half hours one way.
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“We had a really amazing response,” Melugin says. “They just enjoyed being able to sit back and relax.”