WaterWalk officials have retained J.P. Weigand & Sons' new-homes division to sell and market the condominiums at WaterWalk Place.
WaterWalk owner Jack DeBoer said Weigand's century-plus brand as Wichita's residential leader and the company's marketing expertise make it a good choice for the project.
"We are very optimistic about this relationship with Weigand," DeBoer said in a statement. "They are well-respected and connected, and they will be a strong partner as we move WaterWalk forward."
Weigand will market the remaining 33 of the original 46 condos, with prices starting at $199,000.
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Weigand officials and DeBoer's WaterWalk office expect to launch a multimedia marketing campaign shortly, emphasizing seasonal promotions and the company's network of relocation specialists, local and regional agents.
"It's great news," said Roger Weast, Weigand's president. "I think that with Mr. DeBoer's and Doug Rupe's cooperation and new attitude toward the project, it's something that we're very pleased to get an opportunity to market."
Each condo has its own private, enclosed garage within the parking garage. Balconies overlook the development to the west, including views of the water features and gardens that are nearing completion.
Models are open for tours seven days a week, through the WaterWalk office at 316-219-6060.
The deal is DeBoer's second real estate alliance with a major Wichita broker. He announced late last year that the development's commercial ground will be marketed by NAI John T. Arnold Associates.
"We're trying to use as many good experts as we can locally. They are very strong in their field, and we look forward to utilizing their expertise," said Rupe, who's managing WaterWalk for DeBoer's Consolidated Holdings.
DeBoer acquired control of the struggling 7-year-old development in November. His goal is to open its commercial, retail and residential land to developers and "let the market dictate" what goes in at WaterWalk.
Since the acquisition, WaterWalk has held open houses for potential developers and architects, attempting to tap into local networks.
DeBoer said in December that the early marketing blitz has yielded some local interest in the development.