A cozy new west-side coffee shop is earning a city-wide following.
Verita Coffee Company opened at 9414 W. Central, in the same strip center that houses Chinese restaurant Magic Wok, on March 2. The space previously housed a baby boutique.
The shop is owned by Jon Jones and his wife, Ivy, who previously had jobs that required them to be constantly traveling. They decided they wanted to make a stationary living for the sake of their four children.
Verita offers a menu of coffee drinks made with single-origin beans, which are said to produce a more distinct flavor. The Joneses have created a few unique drinks that are popular with customers, many of whom come from non west-side neighborhoods, Jon said. He estimates that a quarter of his regular customers drive from the east side.
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The shop’s Chai latte, which Verita grinds and blends itself, is popular with customers. They also love the iced root beer latte, made with Hildebrand root beer milk, Jones said.
“The espresso takes apart the flavors of the root beer milk and makes it taste like caramel and vanilla together,” he said. He also makes a version of the drink using strawberry milk.
Verita is set up in 1,500 square feet space and has a bar and several other seating areas with couches and chairs. It has free wi-fi and just this week started serving pastries from Bagatelle, including croissants, turnovers and occasionally quiche. Eventually, the couple hopes to serve lunch.
The hours are 7 a.m. to 2 p.m. Mondays through Saturdays. The shop also opens from 5 to 8 p.m. on Friday and Saturday nights.