At the time Aleta Williams closed her Aleta’s Bras & Lingerie, she told Have You Heard? that “when you’re almost 81, it’s time to go, don’t you think?”
She was talking about the store, but now the 83-year-old has died.
Though her more than four-decades-old shop has been closed for a few years, women across the city remember Williams for her particular art of fitting bras, a task which is not always as easy as it may seem.
“It’s pretty obvious once you look around,” says Leslie Watson, who used to work for Williams and then had a shop next to hers.
“There are a lot of women who are in need of a good-fitting bra,” she says. “There’s a lot of girls, they don’t know what to do.”
Williams also was known for helping mastectomy patients.
Kristin Marlett was an Aleta’s customer who then worked with Williams for a bit when she considered buying the business.
“She was kind of like a grandmother character, but she also had that stern, listen this is what will work for you (attitude), and if you listen you will be happy,” Marlett says.
“For me and some younger generations, that was a bit intimidating.”
And irreplaceable, Marlett says.
“You’ll never be able to walk into another store and buy a bra and be as happy with it as you did when Aleta was around.”