When thinking about “dressing” and grocery shopping, it’s natural to think of the creamy stuff you put on your salad.
Dillons has something else in mind, though.
The grocery chain is embarking on what spokeswoman Sheila Lowrie calls “multimillion-dollar projects” to renovate its Wichita-area Marketplaces, and that includes replacing furniture offerings with clothing sales.
“The look of the stores will completely change with the renovations,” she says.
Stores include Marketplaces at Central and Rock Road, 21st and Maize Road and in Derby and Andover.
The Hutchinson Marketplace already has apparel sales, and Lowrie says customers have embraced the clothing.
Stores in the Wichita area will have clothing for men, women and children.
“You’ll also see in the women’s sections we’re bringing in shoes and accessories and jewelry,” Lowrie says.
All remaining furniture at the Marketplaces is discounted on its way to being eliminated.
“We will no longer have furniture inside of the Marketplace stores,” Lowrie says.
She won’t say what furniture sales were like.
“Really, it’s looking at the additional offerings that are available to customers,” Lowrie says.
She says some bed and bath items such as shower curtains and towels still will be available.
Renovations at the stores include new areas for the recently announced Little Clinics that Dillons will be offering for in-store health care.
Lowrie says the changes are about convenience for customers.
Will people want to purchase clothing from a grocery store, though?
“Based on what we’re seeing in Hutchinson, yes,” Lowrie says.
She says she recently “purchased a fabulous maxi skirt” at a Marketplace herself.
“I’ve received so many compliments, and no one can believe I purchased it at a Dillons Marketplace.”