WICHITA — What's a man who oversees a chain of almost 90 restaurants do to kick-start his culinary creativity?
Start a new restaurant, of course.
Freddy's Frozen Custard & Steakburgers COO Scott Redler is a partner in the new Traqueros, a Mexican restaurant that's opening next month at 11831 Metcalf Ave. in Overland Park.
"I'm involved from a conceptual point of view ... but not from an operational standpoint," Redler says.
"It's a quick-casual concept," he says. "Everything will be cooked to order. ... It's a Mexican restaurant with the same service style as a Pei Wei."
His partners include Dave Dreiling and Bud and Bobby Cox.
They're known for such Manhattan-based restaurants as CoCo Bolos, Cox Bros. BBQ, Ingredient and Local.
Dreiling's company, HCI Hospitality, will manage Traqueros.
Redler says his Freddy's partners, Randy and Bill Simon, are fine with him being involved in another concept.
"They want me to keep getting creative. That's part of my role," Redler says. "This helps me just kind of reenergize and just understand everything else going on in the market."
He adds, "Even some things I've done in Traqueros ... have helped us with some of our decisions for Freddy's."
Redler isn't involved with creating recipes, but he says, "I am involved in the tastings, so that's fun."