WICHITA — A vacation to Branson was the start of an idea that's now turning into a new business for Lisa and John Madden.
The couple – she's a customer relations specialist with Bombardier, and he's in the Navy – were at Branson Landing when they came across a store devoted to selling olive oil.
They've been to similar stores in Kansas City and St. Louis "just to get a vibe for how they operate," Lisa Madden says.
They're now opening their own store, Olio's Market, at 10051 W. 21st St., next to LaMar's Donuts.
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Olio is the Italian word for oil.
Olive oil is mainly what Olio's will carry, but it also will have products that go well with oil, such as bread, pasta, and pizza crust. The store also will carry a line of salts, jam and pesto.
Lisa Madden says the oils Olio's will carry will be about quality and variety.
"Most of the oils you buy in the supermarket don't tell you when they were crushed or pressed ... and they don't tell you the nutritional value," she says.
Hers will have that information, Madden says.
The store will have 10 kinds of oils that are pressed from different olives. Madden says they'll be pressed and sold within a six-month window.
There will be another 10 kinds of flavored oils, such as blood orange and basil-infused oil, on a seasonal basis.
Customers will be able to sample the oils, which Madden says "is a really cool thing."