Kim Kretchmar has added a third arm to her advertising and printing business by acquiring Mighty Wraps, a 5-year-old vinyl printing and automotive wraps company.
The deal was announced Monday by K2 Cos., which is owned by Kretchmar and operates Print For Less US, a printing business, and K2 Advertising, an ad agency.
Kretchmar would not disclose the financial terms of the deal with Mighty Wraps — a deal that reunites her professionally with Justin Watts, Mighty Wraps’ owner.
Under the deal, Mighty Wraps will retain its own identity and Watts will continue to oversee it. He also will serve as art director for Print For Less, which provides business cards, brochures, letterhead and other printing for companies.
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“We’re really excited,” Kretchmar said Monday. “He’s got the same philosophy we do, and it’s a really good match.”
Kretchmar said Mighty Wraps’ office has been relocated to K2 Cos. office at 650 S. Westdale, Suite 204. But for now her company is retaining Mighty Wraps’ installation site at 1721 S. West St.
Kretchmar said Mighty Wraps brings with it nearly 100 clients.
Kretchmar started K2 Advertising, the first of K2 Cos.’ businesses, in April 2010. She had previously owned KC Creative Advertising from 1995 until 2006. KC Creative was where Kretchmar first met Watts, who worked for her as a designer.
Watts said there were two reasons he decided to sell. He wanted to spend more time with his three children. And he thinks Mighty Wraps’ clients can benefit from the additional services Kretchmar’s businesses provide.
“Hopefully this thing can get built up to where we both see benefits,” Watts said.
Kretchmar said the three companies employ six people. She said she’s planning to hire a project manager and may hire another designer.
“We’re planning on growing,” she said. “It’s coming on fast.”