Richard Bartel's dream is that someday soon, when people hear the word "chill," they'll automatically think of cool motorcycles and cars.
The Chill is the easy-to-remember name that Bartel has given to his bike and car show, now in its second year.
"This being the dead of winter, I wanted people to think, 'Hey, it's cold outside, what are we going to do this weekend. Well, let's head out to The Chill,' " Bartel said.
It's the largest indoor motorcycle show in Kansas, he said, with 500 bikes being shown in 42 classes such as custom, drag and street bikes. In its first year, the show featured only motorcycles.
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"It was something that I thought was missing from the Wichita area," he said. "Nobody does a show dedicated to the motorcycle enthusiast. In most shows, they're often treated as second rate to the cars."
Bartel added cars and a few boats this year. He's hoping for 300 to 400 cars in 43 show classes, such as street rods, classic, muscle, race cars, trucks and low riders.
About 100 vendors will be selling items such as bikes, apparel and accessories.
Entertainment will include a Hooters swimsuit competition at 5 p.m. Saturday, featuring servers from Wichita, Oklahoma and Arkansas. Other highlights will include live music by local bands — Wolfgang will play from 7 to 9 p.m. Saturday and Friendly Fire from 1 to 3 p.m. Sunday.
The Cowtown Cowboys will present gunslinging re-enactments at 11 a.m. and 1 p.m. Saturday and 11:30 a.m. Sunday. And the Wichita Wild cheerleaders will perform dance routines at noon and 3 p.m. Saturday and 12:30 p.m. Sunday.
Last year, about 5,300 people turned out for the inaugural Chill, but Bartel is hoping for about twice that this year, with the addition of cars in the show.
The Derby man hopes he can continue to grow the show to the point where he can afford to bring in well-known national bands that would add even more excitement to the event.
His advice to those planning to attend this weekend: Wear good walking shoes.
"This show is in all three buildings" at the Kansas Pavilions, he said. "You'll be doing a lot of walking."
For bike and car enthusiasts, though, he promises it will be worth it.
"If you want to see some of the coolest custom bikes, and some of the best that bike builders have to offer in this area, you will not want to miss this," he said.
If you go
What: Motorcycle and car show
Where: Kansas Pavilions, 85th North off I-135.
When: 9 a.m.-9 p.m. Sat., 10 a.m.-4 p.m. Sun.
How much: $10 adults, children 12-under and active military free; 2-day admission $15. Information, www.bartelproductions.com.