Nick Holt is president and CEO of Plexus Inc., a company providing high-definition surveillance equipment, integration and consulting to area businesses.
“If a company has a need to survey their property, or a need for security management, facilities management or false liability claims, we provide the consulting to find out the need and from there, develop solutions to the issue,” Holt said. “We present each solution and essentially let the consumer choose which one that best fits them.”
The company mainly works with Wichita area businesses with 50 employees or more, and most clients are in the aviation industry.
In January, the company switched from traditional analog surveillance equipment to equipment with the latest technology, Holt said.
The older equipment limited the number of cameras used and the resolution of images. Newer technology allows the use of unlimited cameras and unlimited resolution, he said.
“Whatever the latest and greatest camera, you can hook it up. You can mix and match. You can use old technologies and mix them with new technologies,” Holt said.
The company is growing, adding 50 clients so far in 2012.
Holt started in the business in college when he began working part time for a brother who operated Digital Age Security, which focused on residential and small commercial and service companies.
In March 2011, when his brother moved on to other ventures, Holt bought the business.
In early 2012, Holt incorporated Plexus Inc. with his business partner, Shawn Spaeny.
The company now has four employees.
Holt, 28, grew up in Wichita and graduated from Wichita State University with a degree in business administration.
When not working, he loves spending time with his family, which includes 2-year-old twins. And he enjoys cooking.
You mentioned that you specialize in the aviation sector with emphasis on facilities management and false liability claims.
If someone were to injure themselves in the workplace, (the equipment would provide) substantiating evidence for the company, protecting all parties involved. Because of the resolution … we’re able to get that forensic evidence and actually have it hold up in court, whether for security purposes or liability purposes.
You can customize how much the cameras pick up, depending on what the customer wants to be able to do with the video. What are your four categories?
(The first is identification.) With identification, you can put it (the video) into a software platform, run it into a police database and find a match.
Recognition is being able to pick out someone in a line-up that you haven’t necessarily seen or met. But because the clarity was there, you can say, “That’s so and so.”
To detect, is where you work with somebody, so you (already) know who they are.
(The fourth is basic motion detection.) That way, I don’t give them (a new customer) a $50,000 system, when they’re trying to spend $2,000.
You hear success stories from your clients, such as a Wichita-area company whose camera system recorded two employees who were fighting. Any others?
There’s also been cases of drug dealing outside establishments that they were able to isolate and question the employee in question and from there end up allowing the police to make an arrest based on the picture of the drug dealer.
What does the new technology do?
The new technology enables virtual pan, tilt and zoom. That I would say is one of the greatest benefits. Every camera is a network device. There’s a lot more functionality. The greatest benefit is you can see more with less. Traditional pan, tilt, zoom cameras allow you to focus into one general area based on analog technology. But what you lose out on is the rest of the image. (Under old technology) you focus in, but you’re not recording the rest of the image.
With the new?
You can digitally zoom in while recording the entire image at the same time.
What do you like best about what you do?
I find the most enjoyment in the finished product and exceeding customer expectations. With the technology currently in place for some 40 years, being able to offer a much, much higher quality product at a reasonable price and see the customers’ faces as they see the final product.
(In a recent installation) the customer walked by and said “Man, oh man, how technology has come so far.” It’s fun to see.
Who are your mentors? Who do you turn to for business advice?
I’ve got four older brothers that I always seek advice from. They’re all fairly successful within the business community. Every time I get advice, essentially they force me to come up with my own solution. I feel that that’s been my driving force – to trust my instincts and go with what I feel. Being able to bounce ideas off them … is a very good environment to be in.